Recent Web Design & Development Projects

• Vibgyor India Tours: Connaught Place, New Delhi [India] Vibgyor Travels is a sister concern of the Delhi-based Pioneer Media Group which also publishes Exotica, a wellness magazine incorporating lifestyle, travel, spirituality, food and living and Namaskaar, the inflight magazine of Air-India. Vibgyor Travels is recognized by Ministry of Tourism, Govt. of India. Vibgyor Travels is a logical extension of the widespread experience of the Pioneer Media Group in locating little known destinations and bringing quality travel to its clients. Dynamic Database Driven Web Site Designer / E-Commerce Web Developers
• Info Touch Systems (India): Wazirpur, New Delhi [India] Info Touch Systems offer maintenance contracts which include 4,8 and 16 Hour Fixes, along with a 24/7 contract with telephone support. Networking installations, telecoms, VOIP and firewall solutions also available. Website with dynamic features as well as Content Management System was created for letting client to add in new articles, news, FAQs, and Products as his end. ASP + MS-Access Based simple, fast downloading, SEO friendly website was designed and developed in a time span of 1 week. Dynamic Database Driven Web Site Designer / E-Commerce Web Developers
• Juniors Book - Sethi Trader: Pahar Ganj, New Delhi [India] Sethi Trader provide educational resources of excellence throughout the globe for privileged as well as under privileged children Dynamic Database Driven Web Site Designer / E-Commerce Web Developers
• Siddh Lamifab Private Limited: Bahadurgarh, Haryana [India] Siddh lamifab Pvt. Ltd. is acting as a professional explorer, manufacturer and exporter of innovative technical and performance fabrics for shoes and linings, upholstery, foam-lamination, garments, raincoat, windbreaker, snow coat and medical purpose... Dynamic database driven product catalog with Content Management System has been designed for this Bahadurgarh (Haryana) Footwear / Shoes Industry. Dynamic Database Driven Web Site Designer / E-Commerce Web Developers
• School of Convergence: Sector 63, Noida, Uttar Pradesh [India] A unique institution, that blends the curricula of a journalism school, a film school and a management school, has been promoted by Cyber Media Foundation Limited (CMFL), New Delhi. CMFL is a joint venture involving Cyber Media (India) Limited and Kaleidoscope, one of India's leading entertainment companies. Website has been revamped with database at the backend. Search engine optimisation along with changing layout from fixed width to a liquid template. Dynamic Database Driven Web Site Designer / E-Commerce Web Developers

Recent Eflyer / Business E-mail Templates / Promotional E-mail Designs

• Studio Doyal Art: Toda Pur, Pusa Institute, New Delhi [India] Eflyer Design / Promotional E-mails Web Designers
• Vibgyor Travels: New Delhi [India] Eflyer Design / Promotional E-mails Web Designers
• Diamond World Openion Poll for Jaipur Jewellery Show: Jaipur [India] Eflyer Design / Promotional E-mails Web Designers
• Diamond World - International Journal House: Jaipur [India] Eflyer Design / Promotional E-mails Web Designers
• Diamond World - International Diamond Journal House: Jaipur [India] Eflyer Design / Promotional E-mails Web Designers

Everyone wants their web site to make a fortune but most never will. Why?

Most sites kill potential sales before they have a chance.

Marilyn is a psychologist who called to find out how to increase the sales from her web site. Shes determined to use her web site to build a tele-consulting business so she can give up the commute from New Jersey to her Manhattan office.

She had a professional-looking web site that was getting a good number of visitors, but very few of them were calling her, much less signing up for her services.

Why not? Why werent prospects visiting her web site and then immediately picking up the phone? And what could she do about it?

Website marketing is about attracting attention; moving people to become prospects, to try your products and services and to sign up for your top end services or buy everything you sell. For many it can seem complex and overwhelming but its simply a matter of helping people move from point A to point B to point C.

Every web site and business owner wants their prospects to become high paying clients, but most web sites dont provide prospects with pathways to follow from point A to B and to C, to become mid-level or super clients.

Let me explain...

Imagine that youre opening a new restaurant in a three-story building. The first floor is the lobby or waiting area. Moving up to the second floor, customers can order individual items from your menu a la carte; the prices range from $5 to $19. Customers who move up to the third floor can enjoy a spectacular view and a 4 course, fixed price dinner served with wine for $70.

Youre ready to open the doors and start making money. Theres just one problem. The architect for your building didnt include any staircases or elevators. People cant move from one floor to the next.

Of course, no one would build a restaurant like that but in fact, that is how many online and consulting business are structured. One of the biggest marketing mistakes people make is not providing prospects with options for moving from point A to B to C. In many cases the pathways dont exist or the doors to the stairs arent obvious.

Ready for your web site marketing to generate more paying customers and or super clients?

Want to make it easy for prospects to become super clients? Marketing pundits will tell you that to get prospects to buy your top end services, you first need to get them to buy your $29 product, then your $200 product, and then these customers will be ready to spend thousands.

Its true you need to create simple and obvious pathways for prospects to follow to become clients, but dont take this linear pathway idea too literally. While some customers will follow it, others wont. Give your prospects multiple ways to try out your products and services.

Structure your web site marketing pathways with the following in mind:

1. Your first marketing goal is to get people in the door so they can get to know you. The best way to do that is to give something away for free. Offer prospects something they want. If you are opening a restaurant, free beer or wine would be a start. Online, free reports, online courses, or audio and video files can be successful offers. Or if you sell products, contests, and special offers work.

2. Once youve got a prospect interested, the temptation is to try to make a sale right away. Dont. Take a deep breath and count to three. Rushing the sale can kill it. Your prospects will become paying clients when they know you, trust you and are sure you can help them.

Youve gotten their attention with your free offer. Now educate them about the core areas where you can provide assistance. Give prospects a sample of your best goods. Finally, explain the solutions you offer in terms of their problems and how you solve them.

3. Your freebies will attract three basic types of prospects: people who like freebies and arent buyers; people who have limited budgets but will buy your entry and mid-level products; and people who have unlimited funds and may buy one of your entry-level products or may jump right to your top end services.

4. Youll make the most money from people who buy everything you sell or who spend tens of thousands of dollars on our services, so how can you get more people to become these super clients?

Every web site and business owner wants their prospects to become high paying clients. The more you give away, the more prospects will move from testing your free stuff to immediately becoming your best clients.

Imagine if instead of just offering free peanuts in the lobby of your restaurant, you offered a sampling of the best appetizers served on the top floor along with wine to match. More people would be likely to become high-end spenders on their first visit, assuming your building has stairs or a high-speed elevator. Yes, your freebie will cost you more but youll make a lot more if you can motivate prospects to spend two to three times more.

Does your web site marketing provide paths for prospects to become super clients? Take a minute to answer these questions:

1. What do you do to attract prospects, e.g. to get them in the door?

2. If you sell pricey products or services, do you have a low-cost way for people to get hooked on buying from you?

3. What pathways do you provide to move first-time customers to become second time customers and spend more?

4. Do you provide enough for free to entice some prospects to immediately become super clients?

Ready to make your web site marketing sell and get all the super clients you can handle? Use these 4 simple steps to market your web site and get your prospects in the door so they can become loyal clients.

WRITTEN / SUBMITTED BY:

Charlie Cook, helps service professionals, small business owners and marketing professionals attract more clients and be more successful. Sign up to receive the Free Marketing Strategy eBook, 7 Steps to get more clients and grow your business

www.marketingforsuccess.com...